Video from the television show "60 minutes": Chapter 11 emphasizes that,
with a placebo control group, we cannot know a treatment's effectiveness. This
video from "60 minutes" makes this point in the context of anti-depressants by
interviewing Dr. Kirsch (Dr. Kirsch and his work on anti-depressants are
mentioned in Chapter 11). You can also use this video to talk about the need for
replication (the FDA allows drug companies to submit only their tests that
obtain "positive" results, thus making it likely that some of the "significant"
effects are false positives).
Watch a clip from Sherman and Berk's (1984) classic field experiment on
deterring domestic violence. discuss the study, and then have students analyze (using chi-squares)
their data. Burt Thompson has made it possible to do all that very easily from
this web page.